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Clearasil
Paragon
 




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Understanding Individual Needs is an online information resource for people affected by learning disabilities and mental illness. Backed by Voyage, a brain injury service, Understanding Individual Needs also benefits from the support of the parent group Paragon Healthcare. The Understanding Individual Needs brand identity follows a symbolic life journey represented by a line that becomes confused and dis-oriented as a result of mental health problems, emerging changed and re-oriented as a result of the resource provided by Understanding Individual Needs and all the services provided within the Paragon Group of companies.

Sector

Mental health

Info

Information resource for people affected by mental health problems

Project

Brand new venture

Role

Brand identity designer

 

Authorship

Brandmark

Consultancy credit

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