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Identity
Name

Info
     
Stretch is a brand-focused creative culture. Stretch has defined a brand consulting practice that is founded on a particular type of language to nurture and manage creative resources in service of Stretch Brands. This practice is underpinned by a philosophy that determines a unique opinion-centred methodology that includes a proprietary brand model for grasping every aspect of a brand. Stretch enables brands to interact in a type of bartering system based on a theoretical Stretch Currency. This provides an elastic creative environment within which brands can exchange value, with the aim of stretching individual brands and also stretching the collective Stretch brand. Stretching all aspects of a brand ensures that the most inspired solutions for brand creation and management are found. Although still in its infancy, Stretch is a different kind of brand consulting.
 

 

 
 

Sector

Stretch Brand Consulting
ie. Consulting on Stretch Brands

Info

Brand-focused creative culture

Project

Brand new venture

 

Role

Originator, co-founder, brand identity designer and web designer

Authorship

Brand concept, name, brandmark, brandstyle (look and feel), proprietary typeface, copywriting; website design and build

Website

 stretchbrands.com

Stretch Brands

Equate Translations
Ignore Me™
Usflux


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